Seller leads in Saguenay-Lac-Saint-Jean

In Saguenay, more owners are deciding to sell. The question is whether they will be talking to you or to another broker when they make the move. We set up your seller acquisition, from the first valuation request to the listing appointment.

The Saguenay CMA market in Q3 2026

According to QPAREB (APCIQ), based on Centris data, for the Saguenay CMA:

371 transactions, down 1% year over year, ending five straight quarters of growth.
Single-family sales slightly down (-2%), plex sales up 21%.
498 properties listed on Centris, up 41%, one of the largest increases among Quebec CMAs.
Median single-family price: $365,500 (+4%). Average selling time: 34 days (-4 days).
Conditions still strongly favour sellers according to QPAREB, as inventory remains low compared with historical averages.

Source: QPAREB (APCIQ), news release of October 14, 2026, Centris statistics for Q3 2026, in French (https://apciq.ca/stats-t3-2026/ and PDF: https://apciqca-152af.kxcdn.com/wp-content/uploads/sites/4/2026/10/CP-trimestriel-2026-T3-fr-2.pdf). Lac-Saint-Jean (Alma, Roberval, Dolbeau-Mistassini, Saint-Félicien) is not part of the CMA: no figures shown here, not verified.

What it means for your marketing: a 41% rise in listings means many owners have just made their decision. The time to reach them is before they sign, while they are still comparing brokers.

For a fuller picture, see what a broker can organize while supply rises in Saguenay on marketingimmo.ca, another Roy Marketing Inc. brand.

Challenges for listing brokers in Saguenay and around the lake

Two realities in one region. The Saguenay boroughs form an urban market measured by QPAREB. Lac-Saint-Jean is made up of smaller towns where reputation and word of mouth count for more. Campaigns and messages should be separate.
Plexes are picking up. With plex sales up 21%, a valuation page for duplex and triplex owners is a concrete starting point.
Short selling times. At 34 days on average for a single-family home, a seller who contacts you expects a quick answer. Your follow-up should be organized before campaigns launch.
Lakefront properties. Cottages and homes on Lac Saint-Jean need their own pitch (access, season, septic systems). Demand volume not verified.

Boroughs, towns and areas to cover

Suggested targeting, based on your actual territory:

Chicoutimi: the most populous Saguenay borough: single-family homes, condos and plexes.
Jonquière (including Shipshaw and Lac-Kénogami): established residential areas and lakefront properties.
La Baie: smaller market, properties with fjord views.
Saint-Honoré, Saint-Fulgence, Larouche: municipalities next to the CMA, larger lots.
Alma: main hub on the east side of Lac-Saint-Jean.
Roberval, Saint-Félicien, Dolbeau-Mistassini: towns around the lake and in Maria-Chapdelaine, low-volume markets.

This list is for targeting your campaigns and content to your actual territory. We do not create a page per town until that town has content of its own.

What we set up for you

Two valuation pages (single-family and plex) in your name, fast on mobile, with the required disclosures. See Custom website.
Separate campaigns for Saguenay and the lake, so one area does not absorb the whole budget. See Lead generation.
Qualification on your criteria (property type, timeline, motivation), so the most advanced requests come first.
Response time tracked in your CRM, with reminders when an inquiry is waiting. See CRM services.
Managed social media showing your closed sales and your read of the market, published only after your approval. See Managed social media.

Proof

[to be provided by Alexandre: only authorized results and client names. Nothing is shown until provided.]

Plans

Pricing on request. See Plans.

Want to reach Saguenay sellers before they sign elsewhere?

Other sources: OACIQ, Advertising guideline, in French (https://www.oaciq.com/fr/titulaires-de-permis/lignes-directrices/ligne-directrice-representation-sollicitation-promotion-et-publicite/publicite/)

Frequently asked questions

Do you have an office in Saguenay?

No. We work with brokers remotely, across Canada, and we do not claim any local presence we cannot demonstrate.

Do you have market data for Lac-Saint-Jean?

The QPAREB release cited on this page covers the Saguenay CMA. For Alma, Roberval or Dolbeau-Mistassini, we show no figures until we have a verified public source.

How much does it cost?

Pricing on request. Management fees and media spend are shown separately.

How do you handle the OACIQ's required disclosures?

Our approval process includes a check of the required disclosures (name as it appears on the licence, licence type, agency and its licence) before anything goes live, and we prepare no property ad before the brokerage contract is signed. You approve every post, since advertising remains your responsibility as a licence holder. Reference: OACIQ Advertising guideline (French page linked below).

Seller lead generation for Saguenay-Lac-Saint-Jean brokers